Following the consultation, we believe our
approach should go beyond statutory
requirements and identify where working with
customers can help address water supply
challenges. There is an opportunity to
engage households on demand management
and behavioural change as part of this
strategic response, delivered through
effective customer communication, education
and stewardship.
Demand management:
• We will work with customers to help them
understand the value of water and reduce
their demand, helping them save money
too, through initiatives and advice on
water-saving devices, water harvesting
and recycling grey water. Energy costs
associated with heating water are
significant for both households and
businesses and also can be addressed
through demand management.
Behaviour change:
• Develop an improved understanding of
customers in Wales and opportunities to
change behaviour and enhance their
participation in water cycle management.
• Investigate new behavioural techniques
help customers to avoid introducing
inappropriate solids into the sewer
network.
• Adopt smart metering and the Internet of
Things in relation to our services to help
customers manage their water use.
• Raise awareness about impacts that our
systems and misuse of sewers have on
the environment, and work with customers
to reduce these.
• Examining incentives for customers to
drive behavioural change, such as
wastewater metering to reduce discharge
volumes.
Communication and education:
• Improving education and awareness of
water issues of both general public (on
demand management and stewardship)
and landowners (on pollutants).
• Educate about the process of delivering
safe, clean drinking water. Lead the way
in educating households. From our
consultation, members want to know
about how they can help to alleviate some
of the stress on the water system.
• Increase awareness and understanding of
blue infrastructure: RainScape provides
us with opportunities to raise awareness
of the link between urban water quality,
sensible use and our water sources in
upland catchments.